Vision, Mission
& Values

Our Vision

Bake’n Joy will be living proof that caring, integrity, hard work and innovation at all levels create success.

Our Mission

Our mission is to enhance our customers’ business. We will do this by providing the highest quality bakery products and the best possible services to the food industry. We will continuously improve all aspects of our business in order to sustain the long-term success of our customers and ourselves.

Values/Guiding Principles

Customers are the focus of everything we do.

  • Actively listen, respond quickly and be honest.
  • Act with integrity, passion and enthusiasm.
  • Be confident, be knowledgeable and follow through with your commitments.

Associates are critical to our success.

  • Be honest, consistent and responsible in the pursuit of organizational goals and managerial actions.
  • Cultivate the desire and energy of people to identify with and buy into the success of the organization.
  • Provide people opportunities for: achievement, responsibility, recognition, interesting and meaningful work, growth and advancement.

Services and products drive our growth opportunities.

  • Attract and retain knowledgeable, technically skilled, experienced and capable people.
  • Offer services and products that are “different” in some special way to increase our competitive advantage.
  • Invest in new products on an ongoing basis to ensure the company maintains current state-of-the-art products in the marketplace.